Monday, June 21, 2010

Thursday June 24: Screening of “Art & Copy"


The Art Institute of California - San Diego, with support from AIGA San Diego, The San Diego Ad Club, and Ad2 San Diego, are hosting a one-night-only screening of “Art & Copy,”
a new film by Doug Pray.

“Art & Copy” is a powerful new film about advertising and inspiration. Directed by Doug Pray (“Surfwise,” “Scratch,” “Hype!”), it reveals the work and wisdom of some of the most influential advertising creatives of our time ­– people who have profoundly impacted our culture, yet are virtually unknown outside their industry. Exploding forth from advertising’s “creative revolution” of the 1960s, these artists and writers all brought a surprisingly rebellious spirit to their work in a business more often associated with mediocrity or manipulation: George Lois, Mary Wells, Dan Wieden, Lee Clow, Hal Riney, and others featured in “Art & Copy” were responsible for “Just Do It,” “I Love NY,” “Where’s the Beef?,” “Got Milk?,” “Think Different,” and brilliant campaigns for everything from cars to presidents. They managed to grab the attention of millions and truly move them. Visually interwoven with their stories, TV satellites are launched, billboards are erected, and the social and cultural impact of their ads are brought to light in this dynamic exploration of art, commerce, and human emotion.

$20 ticket purchase includes admission to a pre-show mixer (21 and up) featuring the Montalban Quartet at The Office Bar in North Park; two drink tickets; appetizers; and admission to the film. Tickets for just the film are available for $10. Proceeds will benefit the EDMC Education Foundation, which raises money for The Art Institute's Scholarship Fund to help deserving students in financial need. Tickets are not available through the BNPT Box Office. To buy tickets, call (800) 838-3006 or go to http://www.brownpapertickets.com/event/111897. Tickets are will call only and can be claimed at the mixer at The Office Bar, beginning at 6:00PM, on the day of the show.

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